Salvatore Iaconesi 10

Salvatore Iaconesi, artistically_inclined_human_being/process artist/new media artist, I

AR:
On which basis do cooperations work for you in regard to content production and financial settings? Which forms of budget and work sharing do apply?

SI:
When i intentionally and explicitly create work with some other people, it always depends on the situation: i’ve had occasions in which i never even met the people, and we just planned and delivered, and i have had times where we slept together for months, bringing the work along 24h a day, 7 days a week.
Financial issues are almost always the same: we have the idea, we start materializing it, then we run out of money and we need to figure out something.
Festivals and “events” never accounted to much: places like Netmage in Italy, Transmediale in Germany, Ars Electronica in Austria and all the others conduct a discourse that never gets out of the loop of people
that are already involved with them. Just look at the Documenta project itself: i haven’t seen one (1!) new person that was let in since it started! They are always the same people, talking among themselves.
I always had more luck with private enterpreneurs: you plan something which is useful for them (maybe for an event, or for a commercial, or for their website, or for their CEO’s office…) and you eventually get some money to do it. If you ask for little more, you might be able to save something for the project you started with.
How do you sell new media art? you sell something else! :)

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